Markets
We’re based in Egypt and have long-standing relationships across the Gulf. We grow into new markets as our partners’ needs grow.
Home market
Our home market. Egypt has a large, gas-fired power fleet and a broad industrial base in cement, steel, fertiliser and petrochemicals. We know how its utilities and industrial buyers work and how international suppliers typically enter.
Priority market
The region’s largest energy and industrial market, with major investment in power, oil and gas and industry. Local content and vendor qualification carry real weight in buying decisions. We help OEMs understand these requirements and find the right local partners to meet them.
Priority market
A regional hub for power, oil and gas and heavy industry, and a common base for regional teams. We help OEMs reach end users and choose the right channel before committing to a long-term arrangement.
Next markets
Markets where our founder has prior industry experience or recent contacts. We take on work here as partner demand develops.
Other markets across the Middle East and Africa are considered case by case.
How we handle local rulesEach market has its own agency, registration and local-content rules. Where a licensed local agent, distributor or entity is required, we help you find and work with the right one. We don’t replace it.
Tell us which market and what you sell. We’ll share how buyers there typically work and where to start.